Tutan Reyes selected as one of the Top 10 Black Gives Back Celebrity Philanthropists of 2012

Beyond the Boroughs founder, Tutan Reyes, was selected by Black Gives Back as one of the Top 10 Celebrity Philanthropists of 2012. Please join us in congratulating Tutan on his wonderful accomplishment and recognition for all that he does for the Beyond the Boroughs National Scholarship Fund.

For the more information on the award please click HERE.

Seven core principles to evaluate each celebrity’s philanthropy and its impact:

• Philanthropy: How much has the celebrity donated from his/her own funds or hosted an event to raise funds?
• Awareness: Has the celebrity brought significant awareness to an important cause?
• Honors/Awards: Has the celebrity been honored recently for his/her philanthropic efforts?
• Leverage: Has the celebrity leveraged sponsorships with a company or created a significant partnership to support his/her charity or to raise awareness of a cause? Have they integrated their philanthropic work into their brand?
• Communications: Is the website up to date? Do they talk/advocate for their issue?
• Social Media: Does the celebrity use their social media platform to affect change?
• Knowledge: Does the celebrity demonstrate a deep understanding of the issue? Do they understand policy, support effective programs, participate and encourage partnership and collaboration in the field? Has the celebrity hired or consulted with a philanthropy expert to aid them in their giving?